Marketing and Brand Management
3 years long bachelor programme
Tuition
✓ 3900 € / Year
Study Programme
✓ Business Economics and Management
Accreditation
✓ Accredited
Form
✓ On-site learning
Title
✓ Bachelor / Bc.
To build up a brand as successful as Coca Cola or IKEA. To stand out in marketing management. To be one step ahead. This is what we will teach you in Marketing and Brand Management focus subjects.
You will learn how to plan and execute communication strategies, you will be able to use main marketing tools and you will know how to report on the effectiveness of your marketing campaigns. You will find out how to choose the ideal brand name and build up a brand with a high-quality brand story.
Possible graduate proffesion:
- marketing manager
- brand manager
- key account manager
- product manager
- marketing strategist
- media consultant
Focus subjects:
- Introduction to marketing thinking
- Brand management
- Customer relations management
- Sociological and Marketing Research
- Modern marketing methods
I want to apply for this specialization.
Please fill in just a couple of details and we will get back to you within two working days to invite you for an interview.
Become a Marketing Expert
Our teachers, who are sought after marketing professionals, will explaing to you in various courses how to actively use media for influence, how to work with customer's psychology or how to measure outcomes of your work.
You will explore various marketing communication areas, social networks and web analytics.